Author Archives: Mary Bostic, Senior Content Developer

2013 Artist's & Graphic Designer's Market

Do You Need an OGSM? Use Strategic Planning to Boost Your Creative Career, by Linda Fisler

Brought from Japan to corporate America in the 1950s, the OGSM concept was used initially by car manufacturers. Today large corporations, including Fortune 500 companies, employ this framework to keep their workforces centered on goals and objectives. Ideally this tool can express in a one-page document what a traditional business plan...