Business of Art

How to Sell Your Artwork | Alternative Venues

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Art Meets E-Commerce by Karen Leland The Internet’s Etsy, RedBubble and Imagekind provide artists with alternative venues for marketing and selling their work. While the marketing mix for artists looking to sell their work continues to include traditional venues such … Full Article

Posted in Abstract, Acrylic, Animals, Articles, Business of Art, Colored Pencil, Drawing, Flowers, Medium, Mixed Media Medium, Mixed Media Subject, Oil, Other Medium, Other Subject, Pastel, Portrait / Figure, Still Life, Subject, The Artist’s Magazine, Watercolor | Tagged | Comments Off

Adapt and Sell More Art in 2012, by Lori McNee

Z1588iLori McNeeDiane Kneeland

Since 1975, Artist’s & Graphic Designer’s Market has been a must-have reference guide for  emerging artists who want to establish a successful career in fine art, illustration, cartooning or graphic design. Beyond up-to-date contact and submission information for more than … Full Article

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How to Photograph a Painting, Step by Step

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Professional art photographers Ric Deliantoni and Al Parrish shoot paintings, craft and woodworking projects for F+W Media’s book lines and magazines. Here they guide you on how to photograph your own painting, step by step. Take Your Best Shot By … Full Article

Posted in Abstract, Acrylic, Animals, Art Demos & Techniques, Articles, Business of Art, Colored Pencil, Flowers, Landscapes, Medium, Mixed Media Medium, Mixed Media Subject, Oil, Other Medium, Other Subject, Pastel, Portrait / Figure, Seascapes, Still Life, Subject, The Artist’s Magazine, Watercolor | Tagged | Comments Off

Getting the Gig: Find Work and Develop Business Relationships Through Planning, Perseverance, and Patience, by Jeff Fisher

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A creative individual who is content with getting only a foot in the door may have more than an ego bruised when that door slams shut. Successfully introducing yourself to a prospective client and developing a business relationship takes planning, perseverance, and patience. Full Article

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Beth Krommes | Steps to Illustrating a Picture Book

Beth Krommes’s storyboard for "The House in the Night"

Beth Krommes, scratchboard artist and winner of the 2009 Caldecott medal, describes the steps for creating illustrations for a picture book. Full Article

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Understand The Art of Licensing

Eric Joyner, whose narrative paintings feature toy tin robots and donuts, works with Internet company CafePress, which handles his T-shirts, mugs, clocks and note cards. An online subsidiary, Imagekind, prints quality reproductions of his paintings. Artists can post directly to both companies’ online shops.

Many of us believe art is as essential as the air we breathe— that it’s food for the soul, heart and mind; yet, in this present recession, the usually flourishing art market is suffering, just as are other segments of the economy, making it necessary for most artists to be more creative than ever about marketing and selling their work. Full Article

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How to Get Started Painting Portrait Commissions

Reverend Phil Tierney (above; oil, 40x30) by Wende Caporale

To hear portrait artists John Ennis and Wende Caporale tell their stories is to learn about artists who clearly are doing precisely what they’re meant to be doing. Caporale, designated a master pastelist by the Pastel Society of America, is a leader in the field of family portraiture and has shown her work in museums and exhibitions nationwide. Ennis is an acclaimed portrait artist with more than a dozen national awards for his work, including 11 from the Portrait Society of America. Full Article

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Studio Organization and Business Advice

Last Light (pastel, 18x24) by Stacie Seuberling

In the October 2011 issue of The Artist’s Magazine, Stacie Seuberling’s calm pastel paintings are featured. Learn how Seuberling organizes her studio; check how she plans the business aspects of her career in this bonus article. Full Article

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How to Use Social Networking to Sell Your Art

Photos: Artville, PhotoDisc, Rubber Ball Productions

Kyle Walters concocted an ambitious summer project: complete one painting a day, five days a week, and sell them on the Internet. “The point was to get myself to paint and to get my work out there,” Walters says. The result? Over the period of 12 weeks, Walters produced 60 small oil paintings, posted their photos on his Facebook profile and sold 55 of them at $30 to $160 each. Welcome to the brave new world of social networking! Full Article

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The Inside Story: Tips from the directors of four world-class galleries will help you get your foot in any gallery’s door

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Selling your artwork through traditional galleries and art dealers remains a time-tested and profitable marketing option. These dealers and galleries relish the opportunity to exhibit the works of artists they represent and promote. Full Article

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